Matthew LaBrier is the Vice President of Sales for Kind Love, one of Colorado’s leading medical and recreational cannabis companies. He studied Communication Studies at the University of Kansas before moving to Colorado in 2009 to pursue a career in the emerging Colorado cannabis industry. Since joining Kind Love shortly after its inception, Matt has helped guide the company to becoming one of Colorado’s most celebrated and awarded cannabis businesses. Kind Love is known for being a medically focused cannabis company and was one of the first in the state to grow and sell cannabis derived CBD products on a commercial scale. Having seen hundreds of thousands of medical patients and recreational customers over seven years, Matt is acutely aware of consumer behaviors, buying patterns, and market trends.